BUSINESS STARTS WITH PEOPLE

You’re a founder building a product that could change the game—but something inside the business isn’t clicking. Perhaps you know exactly what it is (but don’t know how to fix it) or perhaps you don’t, but something is getting in the way of revenue growth, slowing you down and it could impact your ability to raise your next round. Maybe it’s talent that isn’t execution-focused, an org structure that isn’t driving the right outcomes , or friction between teams that's killing execution speed. You feel the drag, but don’t have time to diagnose and fix it while chasing growth.

That’s where we come in.

We specialize in stepping into the white space—when everything’s ambiguous, the stakes are high, and the clock is ticking. Whether you're building from 0 to 1, leveling up for the next stage of growth or need to turnaround your early-stage business, we help founders create structure where there was none, architect teams from scratch, and turn chaos into clarity.

Because behind every slow launch, missed target, or stalled GTM motion is a people problem in disguise.

As passionate operators we immerse ourselves in companies and cultures that are experiencing significant challenges and harness first principles thinking to not only identify the root causes of said problems, but roll up our sleeves and build scalable solutions.

At Ledbetter Global Advisory we don’t just advise—we build.

business transformation

At Ledbetter Global Advisory we work with Seed to Series A founders with $500K–$10M in ARR (and are often deployed by VC’s) to identify and eliminate the silent killers inside their orgs, from operational, leadership, velocity and culture issues that quietly kill revenue growth and get in the way of scale. We go deep on building, rebuilding or reorganizing teams so the right people are in the right roles at the right time.

We help founders uncover and eliminate the hidden business blockers—organizational inefficiencies, mis-hires, misalignment and ineffective leadership—before they become expensive problems. Through sharp org audits, talent strategy, and hands-on execution, we help you scale faster, smarter, and without wasting precious time or capital.

If you suspect something’s off under the hood, let’s fix it—so you can get back to building what matters most.

FRACTIONAL PEOPLE OPERATIONS LEADERSHIP

Founders and executives trust us to build and lead their People Operations function end-to-end. As your interim/fractional People Ops leader, we handle everything, from HR and Talent Acquisition to Organizational Design, Training, and Performance Management. Whether building from scratch, optimizing an existing team, or driving large-scale transformations, we’ll seamlessly embed with your team and drive impact on day one. Together, we’ll streamline programs, strengthen culture, and align practices to drive performance, growth, and success.

EARLY-STAGE company BUILDING

After years of watching founders make the same honest mistakes repeatedly, we have created an offering for both global companies looking to make their first U.S. footprint and U.S. founders who need to preserve their time. Through three distinct packages that are often purchased in succession (but can be purchased individually) we build the bespoke foundation of your entire company and bring in world-class talent to not only get your company off the ground, but drive massive success. Setting up U.S. business and people infrastructure is a headache, let us handle those challenges so that you can focus on your product.

PACKAGE ONE:
EFFORTLESS COMPLIANCE & ADMINISTRATION CONCIERGE

We partner with boutique, high-touch experts, executing alongside of them while managing the process of building your business infrastructure compliantly, the first time.

Includes but is not limited to standing up:

  • Standing up V.1 of Insurance Providers & Policies (D&O, EPLI etc.)

  • Introductions to Stage-Aligned, Vetted Banking Partners & Account Setup

  • Introductions to Legal Partners (Business, Employment, Immigration) & Process Management

  • Federal, State & City Licence Setup

  • Management of the Visa Process

PACKAGE two: FOUNDATIONAL
PEOPLE OPS &
TALENT MANAGEMENT

We build your people operations, so that you can handle your business.

Includes but is not limited to:

  • Human Resources (Policies, Practices, Systems, Tools & Processes etc.)

  • PEO Setup and Benefits Strategy

  • Compensation Benchmarking, Strategy and Setup

  • Onboarding/Offboarding Strategy

  • Values and Culture Alignment

  • Executive Coaching

PACKAGE three:
BUILD A DREAM TEAM

We’ll become and/or work alongside your Talent Acquisition function, hiring the right, stage-appropriate talent for the right roles at the right time

Includes but is not limited to:

  • Building Job Descriptions

  • Architecting End-to-End Interview Processes

  • Creating Performance Rubrics

  • Designing and Implementing Team Interview Training

  • Tooling & Systems Implementation

  • Candidate Sourcing

  • Hiring your staage-appropriate talent

Advisory services

Natalie Ledbetter is currently open to paid advisory roles in software companies. Through PeopleTech Partners and founder relationships, she has advised a number of companies on product, positioning, and sales strategies. Additionally, she’s spent many years developing relationships across the startup ecosystem, VC, vendors and enterprises, amassing a large global network of executives and experts. she currently has close to 8K followers on LinkedIn.

 “There’s no shortage of remarkable ideas, what’s missing is the will to execute them.”

SETH GODIN